What we do

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Quite simply, Kylo Interactive plans and produces content...for print publications, web sites, business communications, blogs, social media...whatever you need. We offer our services at three levels:

Content Research

  • Content Inventory - A comprehensive list and evaluation of your current web content. Is it relevant, accurate, timely, interesting? The content inventory is also handy for tracking the status of new, modified or migrating content.
  • Content Gap Analysis - This document doesn't tell you what you have, it tells you what you DON'T have. Used in conjunction with a Content Inventory, the CGA outlines research-based recommendations for additional or replacement content that better engages your audience and meets your business goals.
  • Competitive Analysis - Do you know what your competition is doing on-line? We'll take a look at their content, taxonomy, search ranking and how they're engaging their customers. The insight will help you better evaluate your own web offerings.
  • User Experience Testing - Want to know what users think of your site? Need to test navigation or usability of a specific feature? We'll help you craft the specifications, then arrange for video-taped usability testing. The resulting report is sure to be enlightening.

Content Planning

  • Content Strategy - Whether you're starting a new site or redesigning an existing one, you need a plan for your content that appeals to your audience and makes sense for your business. We'll help you craft one.
  • Product Strategy - We've helped launch hundreds of print & web products. We can help you with ideation, marketing, branding, timelines, launch strategy, content strategy, publicity and more.
  • Web Site Design - Need a simple site? We're certified in web site design, Dreamweaver, Flash, Fireworks and related programming. We can help you plan something that meets your needs.
  • Social Media Strategy - Not sure about social media? We'll help you decide what makes sense for your business.
  • Editorial Calendar - We'll set up a schedule for on-going content that focuses on your needs and industry events.

Content Development

  • Business Writing - Letters, proposals, manuals, etc.
  • Web Site Content - "About us" copy, topical articles, blog updates, etc.
  • Themed Content Packages - Multi-media packages of print and/or web content on a niche topic like health, home, lifestyle, travel, pets, women, family, etc.
  • Social Media - Posts to your Facebook, Twitter, LinkedIn business accounts.
  • Marketing - Promotional material, email blasts, article marketing, press releases.
  • E-books - Writing, editing or ePUB formatting.
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